Tuesday, April 22, 2008

IPL the missing element

People are a little surprised with the success that the IPL is enjoying but I think its finally filling a very big void that has existed in India for a while. The Indian entertainment industry is a very mature one, we've had films for a long long time. Even our small screen entertainment is a well established industry, but for all these choices there wasn't any home grown sports entertainment. The IPL is not just about cricket, its about a show, its about a spectacle , its about entertainment. Finally there is something a 20 something (aren't we all 20 something's at heart) can go to in the evening which doesn't involve staring at a screen or drowning in alcohol to enjoy an overcrowded situation.

I believe there are so many EPL, NBA and F1 fans in India just because it was more than just a sport, it was an event. Think about it even the WWE is big in India.

What makes the IPL truly unique is the size of audience and the fact that it's starting from scratch. Cricket is already the second most popular sport in the world. The IPL if managed correctly could become a globally viewed league and the perfect ambassador for cricket.

For me it's an excuse to watch more cricket and try and get those funky jerseys.

- by chosen1

1 comment:

Jugband Blues said...

we have no more closet space for funky jerseys ! u r forbidden.

in other news, nice post, rock.